Keeping Track Following the public policy media

The Washington Post has named Steven Ginsberg the new senior political editor overseeing all politics coverage. Ginsberg was previously the publication’s national political editor and is the latest in a series of promotions as the paper reorganizes their political department in an effort to streamline coverage. More »

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In Case You Missed It Trends in public affairs and strategic communications
Blue Engine's DiMartino Mentioned in Politico

Blue Engine's DiMartino Mentioned in Politico

Following the revelation that tech companies cooperated with the government on various surveillance programs, many such companies are trying to distance themselves from the bad news and some are seeing a public backlash. Blue Engine’s David DiMartino talks to Politico about how the real crisis these companies face goes beyond public relations: “They have a little bit more than a public relations problem; they have a trust problem.” More »

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Blue Engine Message & Media

DiMartino: Stanley Cup’s value is etched into it

Blue Engine is mixing it up as the NHL Stanley Cup finals between the Boston Bruins and Chicago Blackhawks get under way. The Boston Globe today published a letter from our own David Di Martino who takes issue with the notion that this year's Stanley Cup appearance "justifies" the Bruins' 2011 Stanley Cup championship. "Nonsense," says Di Martino, adding "the Stanley Cup playoffs are the most grueling, violent, and challenging championship gauntlet in all of sport. Winning the Cup is based on nothing less than grit." Follow David as he cheers on his home team on Twitter, @DDiMartino1. More »

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Yahoo! Acquires Tumblr

Yahoo! Acquires Tumblr

Social media is a key component for success for public affairs campaigns and organizations these days, and now that Internet titan Yahoo!, has announced its purchase of social blogging site Tumblr for $1.1 billion, Yahoo! will own a communications platform for peer to peer shareable content that can compete with Twitter and Facebook. This purchase, which surpasses Facebook’s $1 billion buy of Instagram, carries a substantial risk as analysts are waiting to see if Tumblr, with over 108 million blogs, can generate a profit. Only time will tell if Tumblr will prove to be the right platform to ensure Yahoo!’s success in a competitive communications world. Posted by Christine Sanders. More »

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Blue Engine Message & Media

Blue Engine Adds New Team Members

Firm hires former senate communications director Amber McDowell and Operations Manager Catherine Lavelle. Additionally, Allison Clear Fastow has been promoted to partner. More »

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Blue Engine’s Di Martino on DC Industry Infighting

Blue Engine’s Di Martino on DC Industry Infighting

The Inside-the-Beltway publication Politico writes daily on politics and why politicians, consultants and media figures do what they do on behalf of their issues, clients and causes. This week, in covering the latest public affairs battle brewing in Washington, D.C., Politico turned to none other than Blue Engine’s own David Di Martino for his take on how the next big fight is shaping up. Di Martino described a “uniquely Washington experience,” where each side assembles “their own Mt. Rushmore of big-name consultants and lobbyists” to strategize and share information. More »

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